CASE STUDY
Santosh Steels
Industry: Steel Industries
Services: Dynamic Website, Branding, SEO & SMM
Santosh Steel & Pipes India Pvt Ltd
Santosh Steel & Pipes India Pvt Ltd was established by Shri Hari Ramji Goyal in 1967 with a vision to become a pioneer in offering stainless steel pipes and tubes across India. Santosh Steels is a prominent manufacturer and supplier of Stainless Steel Pipes and Stainless Steel Tubes. Their dealers and distributors are spread across seven countries. Their esteemed clients belong to industries such as power plants, heat exchangers, sugar mills, pharmaceuticals, chemical, oil and gas and the list goes on.
Target Audience
Belonging to a growing industry i.e. Manufacturing . As a B2B business, santosh steels’ target audience is decision makers or senior management level employees in industries like architecture, construction, power plant, pharmaceutical companies, mills and even government for infrastructure projects.
Project Goal
Getting inbound leads through website for target region
Increase Relevant Website Traffic
Diversifying Traffic-generating Pages
Achieve Keyword Ranking on 1st page for Some Short tail Keywords.
Results
In less than 6 months of running an effective SEO campaign, we came to see the following results.
SS Tubes = Ranking No. 3
Stainless Steel Tubes Manufacturer = Ranking No. 2
Stainless Steel Pipes Manufacturer = Ranking No. 6
Stainless Steel Mirror Pipes = Ranking on No. 3
Leads Generated through Website Across India, UAE, South
UAE, South Africa, Vietnam, Germany, and USA. for well-known companies belonged to industries like renewable energy production and power generation, food and beverage, chemical manufacturing, oil and gas, and aerospace industries.
Organic Traffic Increase
%
Of web Traffic coming from search engine
Of Keywords Ranking Between 1 to 10
%
Increase in total leads for more than five different products.
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